The Moodwall by Urban Alliance
Media architecture collective Urban Alliance has recently finished the Moodwall: a 24 meter long interactive light installation in Amsterdam.
The Moodwall is situated in a pedestrian tunnel and interacts with people passing by, improving the atmosphere in the tunnel and making people happy and feel less unsafe. The interactive urban wallpaper is built out of about 2500 LEDs behind a ribbed semi-transparent wall. The curves in the wall make it less suitable for grafitti and improve the visibility of the content for the side. The resolution is horizontally stretched so the images of the screen are better for the side so people are stimulated to watch the screen from outside the tunnel. This prevents the tunnel to become a hang-out spot.
The Moodwall is a pilot project for a 70 meter long media wall proposal by Urban Alliance (in collaboration with Daan Hartoog) which won a competition for ideas to improve the public space of the social unsafe area of the Amsterdam Bijlmer.
Urban Alliance is a collaboration of:
Studio Klink (architecture and design) – www.studioklink.com
Illuminate (interactive lighting and video content) – www.illuminate.nl
Cube (building and development) – www.cube-arch.com
The Moodwall was designed by Jasper Klinkhamer (Studio Klink) in collaboration with Remco Wilcke (Cube), who was also responsible for the construction. The content was developed by Hans van Helden and Matthijs ten Berge of Illuminate in collaboration with artist Matthias Oostrik and students of the dutch art academy HKU.
zEro on 19 Feb 2009 at 7:46 am #
Visually is beautiful, but i’m not seeing how it improves people’s safety in the streets…
Angela on 19 Feb 2009 at 1:31 pm #
They did not say it improves people’s safety.
They say it makes people feel less unsafe.
Evan on 19 Feb 2009 at 4:00 pm #
I don’t see how it prevents graffiti either. Sure, people will be less likely to damage something that looks as cool as this, but those people that really don’t care, this becomes a very expensive target to mark up.
Angela on 19 Feb 2009 at 4:34 pm #
They did not say it prevents graffiti.
They said it makes it less suitable for graffiti.
alexandre on 20 Feb 2009 at 5:05 pm #
lol, my turn!
i don’t see how this cures depression…
Jess on 13 Mar 2009 at 5:16 pm #
hahahah….
Wait, does it say something about curing depression?
oto on 17 Mar 2009 at 1:21 am #
I think Angela’s a pretty cool guy, she kills troll comments and doesn’t afraid of anything!
Ted on 06 Jun 2009 at 4:16 pm #
How about a map to where it is. I want to go play with it.
erik on 29 Jun 2009 at 1:55 pm #
how does it interact? cameras? light sensors? sound?