This Unique New Bookstore Is Filled With Optical Illusions

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSE

Photography by Shao Feng

 

A new bookstore has recently opened in Hangzhou, China, and the inside is kind of amazing to see.

The store is located just above the main plaza, within the commercial center of Star Avenue, in the Binjiang District, and adjacent to Qiantang River.

 

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSE

Photography by Shao Feng

But enough with the outside, let’s have a look inside.

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSE

Photography by Shao Feng

The bookstore, designed by XL-MUSE, has been designed so the spaces seem huge and never-ending.

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSE

Photography by Shao Feng

Everything has a sense of height added to it due to the mirrors that the ceiling is covered in.

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSE

Photography by Shao Feng

Different areas of the bookstore are located in sections off the main hall area.

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSE

Photography by Shao Feng

This is the quiet reading room.

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSE

Photography by Shao Feng

Inside the entire bookshelf extends endlessly to the side.

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSE

Photography by Shao Feng

The shelves become steps that you can sit on.

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSE

Photography by Shao Feng

With some seats having cushions and reading lamps.

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSE

Photography by Shao Feng

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSE

Photography by Shao Feng

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSE

Photography by Shao Feng

Heading out of the reading room, you enter the main hall again.

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSE

Photography by Shao Feng

The next area, that runs along the front window of the store, is like a forest of mirrors.

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSE

Photography by Shao Feng

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSE

Photography by Shao Feng

The white pillars are home to more books, and bench seating makes it seem like you are sitting on a log in a forest.

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSE

Photography by Shao Feng

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSE

Photography by Shao Feng

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSE

Photography by Shao Feng

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSE

Photography by Shao Feng

You can see through this passageway that the next area is for children.

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSE

Photography by Shao Feng

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSE

Photography by Shao Feng

It’s a wonderland of shapes and colors they’ve named the ‘book playground’.

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSE

Photography by Shao Feng

The space includes bookshelves designed as various playground facilities, like a roller coaster.

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSE

Photography by Shao Feng

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSE

Photography by Shao Feng

A train…

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSE

Photography by Shao Feng

A merry-go-round…

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSE

Photography by Shao Feng

A pirate ship…

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSE

Photography by Shao Feng

And a ferris wheel.

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSE

Photography by Shao Feng

Overall this is one of the most creatively designed bookshops we’ve ever seen!

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSE

Photography by Shao Feng

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