FLOS at Superstudio in Milan

May 8, 2010

During Milan Design Week 2010, we visited the Soft Architecture exhibition from Italian lighting manufacturer FLOS at Superstudio in Milan’s Zona Tortona district.

Description from FLOS:

Soft Architecture consists of a new collection characterized by the use of a special composite material (Under-Cover technology) of which Flos holds an exclusive license agreement in the lighting compartment for its production and commercialization on a world level.

It’s an innovative material that contemporarily unites lightness and elevated resistance, capable of assuring performance and durability in time and that integrates itself perfectly with normal plasterboard false ceilings.

Furthermore it responds to the most recent international regulations on safety and eco-compatibility, being a non combustible material and having a “Cradle to Cradle” certification.

You can choose between a series of forms already existing in the catalogue in which to place and “hide” the light source or create ad hoc forms based on specific design needs.

Soft Architecture therefore opens a new world to the professional in which he or she can express without limits his or her own creativity, offering unlimited combination possibilities, where the light is harmoniously integrated in the architecture of the surroundings poetically celebrating the encounter between form and energy.

Visit the FLOS website – here.