Material from billboards is being made into backpacks

Limited edition billboard bags by RAREFORM

RAREFORM has teamed up with graphic artist, Milton Glaser and Lamar Advertising, to launch the first artist in the #ArtLives Artist Series. Milton Glaser’s art will be displayed in Los Angeles on one billboard for 4 weeks and when the campaign has ended, RAREFORM will transform the billboard into a series of limited edition bags.

You can help RAREFORM make it happen, here.

Watch the video to find out more.

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